It’s a question that would have been answered very differently ten (or even five) years ago, but with changes in technology and the development of internet platforms, not having a social media presence is comparable to walking around with a flip phone and wondering why people are looking at you funny. Social media is how …
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We all love the moment a buyer says ‘yes’. When they purchase your product or service, when they enrol in your course, buy your subscription, or vote for your candidate – we love a yes! Each of these ‘yes’ moments can lead to many different outcomes, but they all use one process known as the …
Does your website collect sensitive visitor information such as passwords, credit card details and other personal data? If so, Google may be flagging your website as unsafe. As of October this year, websites without HTTPS and SSL are being penalised and marked as non-secure on Google Chrome – even if they don’t collect sensitive information. …
Email marketing doesn’t have the best reputation. From marketing spam to ‘Nigerian Princes’ – it’s all become a bit messy. It also doesn’t help when you receive weekly emails from a business showcasing their new bikes for sale even though you bought one from them only two months earlier. It’s for these reasons why eMarketing …
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Why You Should Be Using Video Marketing It’s not hard to find a platform to market through, be it print, social media, online ads or email. But before people will even consider buying your product, you first need to grab their attention – which is no easy task! Video marketing could be the answer you’ve …
It’s been a weird day today. It’s the Friday after the Anzac Day public holiday and I’ve been back in the office feeling like it’s Monday. It’s also weird because I did something strange yesterday and actually took the day off. Sure, I thought about work for most of the day and had a million …
Start the year off on the right track by asking yourself a few simple questions… Is your branding consistent across all your marketing communications? A consistent brand (visual, written and cultural) increases brand awareness and recall and helps to get you on your prospects’ shopping list. Is your brand visually differentiated from your competition? Without …
As one of the world’s most innovative agribusinesses, Becker Underwood is again leading the way with the development of its new Inoculant Calculator app. We were delighted to have the opportunity to work with Becker Underwood on the development of the Inoculant Calculator which was created in native languages specifically for the iPhone/iPad, Android, Windows …
It has been many years in the planning but the Milestone-Belanova franchise expansion is now underway and we are actively seeking experienced marketing and business professionals to operate Milestone-Belanova offices in a number of regional markets. With a comprehensive range of marketing collateral, tools and templates, a tried and tested operations manual, proprietary owned software …
With 9 world class brands, there’s always a lot happening at Central Coast Motor Group! Earlier last year, we took the chance to film all nine brands in a lifestyle shoot at Avoca Beach. It was a huge day under the sun but the great footage that resulted has recently been cut into 8 TV …
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