Complete Your Customer Journey with Infusionsoft

Do you make the most of every touchpoint your prospects or customers have into your organisation? We have recently been working in conjunction with Infusionsoft to build a complete digital customer communications program for one of our clients, mapping their customer journey from start to finish. Infusionsoft is an all-in-one sales and marketing tool which …

Introducing the Non-linear Consumer Buying Process of Today

The introduction of the internet has revolutionised how consumers make decisions when purchasing an item. Consumers no longer follow a linear path of seeing an advertisement for a product, contacting the seller, getting a quote and deciding whether they are going to purchase the product or not. Today’s buying process is a lot more complicated …

The Essential Guide for Upgrading to Gutenberg

WordPress 5 has arrived, and with it, Gutenberg has been introduced. There are a number of great additions that come with the update. However, there have also been reports of the update causing trouble with existing websites. We’ve recently experienced the risks associated with upgrading WordPress ourselves when one of our clients upgraded their website …

How To Improve Your Facebook Business Page

How To Improve Your Facebook Business Page Facebook business pages are the place to develop relationships between your brand and your customers. Whether you’re sharing valuable content to your followers, responding to customer feedback or simply informing some subset of Facebook’s 2 billion users that your boutique bakery will be closing early on Thursday, Pages …